COMPANY JOURNEY

The Journey to Preppr’s Launch—And What’s Next

From a late-night idea to a full-scale launch, Preppr is redefining preparedness with innovation, speed, and impact. And we’re just getting started.

Written by

Justin Snair

This launch didn’t happen overnight..

The journey so far:

September 2023:

Megan and I talked about going all in on projects that excited us. I picked Preppr.

October 2023:

Preppr started as an idea after a sleepless night and a call to Daniel.

March 2024:

We launched our first prototype at the Prep Summit. The response validated our vision and set the stage for what was next.

December 2024 - January 2025:

None of this would have been possible without Megan Snair, who has held down her own work, the house and kids while I’ve taken 20+ trips in the past 12 months.

And now, almost one year after launching our prototype at the Prep Summit, we’re back—with a fully launched product ready to make a difference.

But let’s be clear—this isn’t the finish line.

It’s the starting line.

What’s next?

  • Team and consultant accounts.

  • Swarm intelligent exercise design.

  • Capabilities and capacity mapping.

  • Digital exercises, visualizations, and analytics reports.

We’ve got the attention of investors, industry leaders, and both established and emerging competitors (try to keep up 🤘 )

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GENERAL

Updates to our Terms of Service and Privacy Policy

By

Justin Snair

We are updating our Terms of Service and Privacy Policy to add new features, clarify your rights, and provide more transparency on how we handle your data. These changes will take effect on October 20, 2025.

GENERAL

Updates to our Terms of Service and Privacy Policy

By

Justin Snair

We are updating our Terms of Service and Privacy Policy to add new features, clarify your rights, and provide more transparency on how we handle your data. These changes will take effect on October 20, 2025.

GENERAL

Updates to our Terms of Service and Privacy Policy

By

Justin Snair

We are updating our Terms of Service and Privacy Policy to add new features, clarify your rights, and provide more transparency on how we handle your data. These changes will take effect on October 20, 2025.

GENERAL

Our Emergency Alert Generation Tool is Now Freely Available Under Creative Commons

By

Justin Snair

Preppr.ai has released its "Ask Preppr Action: Preparedness Alert & Warning Template Generation" protocol, a sophisticated, multi-agent system that runs in Large Language Models to help public safety officials create effective and compliant emergency alerts. The tool guides users through a structured, research-based workflow to generate templates for various platforms while enforcing FEMA/IPAWS standards and ethical guidelines. Arguing that life-saving tools should be widely accessible, the company is making the protocol freely available under a Creative Commons (CC BY-SA 4.0) license to foster greater accessibility, innovation, and transparency in the emergency management community.

GENERAL

Our Emergency Alert Generation Tool is Now Freely Available Under Creative Commons

By

Justin Snair

Preppr.ai has released its "Ask Preppr Action: Preparedness Alert & Warning Template Generation" protocol, a sophisticated, multi-agent system that runs in Large Language Models to help public safety officials create effective and compliant emergency alerts. The tool guides users through a structured, research-based workflow to generate templates for various platforms while enforcing FEMA/IPAWS standards and ethical guidelines. Arguing that life-saving tools should be widely accessible, the company is making the protocol freely available under a Creative Commons (CC BY-SA 4.0) license to foster greater accessibility, innovation, and transparency in the emergency management community.

GENERAL

Our Emergency Alert Generation Tool is Now Freely Available Under Creative Commons

By

Justin Snair

Preppr.ai has released its "Ask Preppr Action: Preparedness Alert & Warning Template Generation" protocol, a sophisticated, multi-agent system that runs in Large Language Models to help public safety officials create effective and compliant emergency alerts. The tool guides users through a structured, research-based workflow to generate templates for various platforms while enforcing FEMA/IPAWS standards and ethical guidelines. Arguing that life-saving tools should be widely accessible, the company is making the protocol freely available under a Creative Commons (CC BY-SA 4.0) license to foster greater accessibility, innovation, and transparency in the emergency management community.

GENERAL

I was wrong about AI

By

Justin Snair

Like many in emergency management and business continuity, I saw AI as a productivity boost—extracting details from plans, generating scenarios, drafting reports. The tool worked great. But I was solving the wrong problem. We don't have a content creation problem in EM/BC. We create plenty of plans and reports. Our real challenges are deeper: coordination failures, engagement gaps, and tacit knowledge trapped in silos.

GENERAL

I was wrong about AI

By

Justin Snair

Like many in emergency management and business continuity, I saw AI as a productivity boost—extracting details from plans, generating scenarios, drafting reports. The tool worked great. But I was solving the wrong problem. We don't have a content creation problem in EM/BC. We create plenty of plans and reports. Our real challenges are deeper: coordination failures, engagement gaps, and tacit knowledge trapped in silos.

GENERAL

I was wrong about AI

By

Justin Snair

Like many in emergency management and business continuity, I saw AI as a productivity boost—extracting details from plans, generating scenarios, drafting reports. The tool worked great. But I was solving the wrong problem. We don't have a content creation problem in EM/BC. We create plenty of plans and reports. Our real challenges are deeper: coordination failures, engagement gaps, and tacit knowledge trapped in silos.

Take control of your
disaster preparedness.

Disaster preparedness isn’t working as well it should—and we need it to evolve. Preppr is tackling this, starting with how we design and conduct disaster exercises.

© 2025 Preparedness Innovations, Inc. All rights reserved.

9878 W Belleview Ave #5053, Denver, CO 80123

.

Take control of your
disaster preparedness.

Disaster preparedness isn’t working as well it should—and we need it to evolve. Preppr is tackling this, starting with how we design and conduct disaster exercises.

© 2025 Preparedness Innovations, Inc. All rights reserved.

9878 W Belleview Ave #5053, Denver, CO 80123

.

Take control of your
disaster preparedness.

Disaster preparedness isn’t working as well it should—and we need it to evolve. Preppr is tackling this, starting with how we design and conduct disaster exercises.

© 2025 Preparedness Innovations, Inc. All rights reserved.

9878 W Belleview Ave #5053, Denver, CO 80123

.