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Get the latest company and product updates, plus some emerging views from thought leaders in the emergency preparedness space.

Industry Thought

We share ideas, conversations, and insights from thought-leaders, diving into the future of emergency management, the challenges of current processes, and the transformative potential of AI-driven innovation.

INDUSTRY THOUGHT

Preparedness Has an Information Substrate Problem

Critical information is scattered and siloed, leading to a dangerous decay in our ability to coordinate effectively. I believe the solution is a hybrid substrate approach, blending traditional knowledge with digital data and human-AI partnership. This new model offers a path to move beyond outdated practices, fostering genuine collaboration for more effective, adaptable preparedness. The choice is clear: lead this essential information revolution, or risk being left behind.

INDUSTRY THOUGHT

Emergency Management 7-Day Outlook: High-Risk Conditions May 18-24, 2025

Multiple natural disasters converge with federal emergency response cutbacks this week—a dangerous heat wave exceeding 100°F in the South, an atmospheric river bringing 4-10 inches of rain to the Southeast, and tornado threats across the Midwest, all as FEMA undergoes dramatic restructuring with 1,000+ staff cuts and elimination of key programs while CISA faces similar reductions, leaving state and local governments vulnerable to both natural disasters and increased cybersecurity threats targeting critical infrastructure as hurricane season approaches with reduced federal coordination capacity.

INDUSTRY THOUGHT

Dear Status Quo

The way we’ve always done preparedness is breaking down—and fast. With $218 billion in U.S. disaster losses in 2024 alone and pressure mounting from every direction, it’s clear that the status quo can’t keep up. This piece is a direct message to the outdated systems, legacy tools, and expensive processes still dominating the field—and a call for something better. Preppr is built for the people actually doing the work. Not to modernize the binder, but to replace it entirely.

Industry Thought

We share ideas, conversations, and insights from thought-leaders, diving into the future of emergency management, the challenges of current processes, and the transformative potential of AI-driven innovation.

INDUSTRY THOUGHT

Preparedness Has an Information Substrate Problem

Critical information is scattered and siloed, leading to a dangerous decay in our ability to coordinate effectively. I believe the solution is a hybrid substrate approach, blending traditional knowledge with digital data and human-AI partnership. This new model offers a path to move beyond outdated practices, fostering genuine collaboration for more effective, adaptable preparedness. The choice is clear: lead this essential information revolution, or risk being left behind.

INDUSTRY THOUGHT

Emergency Management 7-Day Outlook: High-Risk Conditions May 18-24, 2025

Multiple natural disasters converge with federal emergency response cutbacks this week—a dangerous heat wave exceeding 100°F in the South, an atmospheric river bringing 4-10 inches of rain to the Southeast, and tornado threats across the Midwest, all as FEMA undergoes dramatic restructuring with 1,000+ staff cuts and elimination of key programs while CISA faces similar reductions, leaving state and local governments vulnerable to both natural disasters and increased cybersecurity threats targeting critical infrastructure as hurricane season approaches with reduced federal coordination capacity.

INDUSTRY THOUGHT

Dear Status Quo

The way we’ve always done preparedness is breaking down—and fast. With $218 billion in U.S. disaster losses in 2024 alone and pressure mounting from every direction, it’s clear that the status quo can’t keep up. This piece is a direct message to the outdated systems, legacy tools, and expensive processes still dominating the field—and a call for something better. Preppr is built for the people actually doing the work. Not to modernize the binder, but to replace it entirely.

Industry Thought

We share ideas, conversations, and insights from thought-leaders, diving into the future of emergency management, the challenges of current processes, and the transformative potential of AI-driven innovation.

INDUSTRY THOUGHT

Preparedness Has an Information Substrate Problem

Critical information is scattered and siloed, leading to a dangerous decay in our ability to coordinate effectively. I believe the solution is a hybrid substrate approach, blending traditional knowledge with digital data and human-AI partnership. This new model offers a path to move beyond outdated practices, fostering genuine collaboration for more effective, adaptable preparedness. The choice is clear: lead this essential information revolution, or risk being left behind.

INDUSTRY THOUGHT

Emergency Management 7-Day Outlook: High-Risk Conditions May 18-24, 2025

Multiple natural disasters converge with federal emergency response cutbacks this week—a dangerous heat wave exceeding 100°F in the South, an atmospheric river bringing 4-10 inches of rain to the Southeast, and tornado threats across the Midwest, all as FEMA undergoes dramatic restructuring with 1,000+ staff cuts and elimination of key programs while CISA faces similar reductions, leaving state and local governments vulnerable to both natural disasters and increased cybersecurity threats targeting critical infrastructure as hurricane season approaches with reduced federal coordination capacity.

INDUSTRY THOUGHT

Dear Status Quo

The way we’ve always done preparedness is breaking down—and fast. With $218 billion in U.S. disaster losses in 2024 alone and pressure mounting from every direction, it’s clear that the status quo can’t keep up. This piece is a direct message to the outdated systems, legacy tools, and expensive processes still dominating the field—and a call for something better. Preppr is built for the people actually doing the work. Not to modernize the binder, but to replace it entirely.

Company Journey

At Preppr, we are building in public. Follow our start-up journey though the highs and the lows as we try to evolve the EM space for the age of disasters.

Company Journey

At Preppr, we are building in public. Follow our start-up journey though the highs and the lows as we try to evolve the EM space for the age of disasters.

Company Journey

At Preppr, we are building in public. Follow our start-up journey though the highs and the lows as we try to evolve the EM space for the age of disasters.

Product Update

We are dreamers and builders. We dream about what’s possible, and then we kick ourselves into action to build it. Follow Preppr’s development here, as we add in more and more features.

Product Update

We are dreamers and builders. We dream about what’s possible, and then we kick ourselves into action to build it. Follow Preppr’s development here, as we add in more and more features.

Product Update

We are dreamers and builders. We dream about what’s possible, and then we kick ourselves into action to build it. Follow Preppr’s development here, as we add in more and more features.

Everything we've published

GENERAL

Our Emergency Alert Generation Tool is Now Freely Available Under Creative Commons

By

Justin Snair

Preppr.ai has released its "Ask Preppr Action: Preparedness Alert & Warning Template Generation" protocol, a sophisticated, multi-agent system that runs in Large Language Models to help public safety officials create effective and compliant emergency alerts. The tool guides users through a structured, research-based workflow to generate templates for various platforms while enforcing FEMA/IPAWS standards and ethical guidelines. Arguing that life-saving tools should be widely accessible, the company is making the protocol freely available under a Creative Commons (CC BY-SA 4.0) license to foster greater accessibility, innovation, and transparency in the emergency management community.

GENERAL

Our Emergency Alert Generation Tool is Now Freely Available Under Creative Commons

By

Justin Snair

Preppr.ai has released its "Ask Preppr Action: Preparedness Alert & Warning Template Generation" protocol, a sophisticated, multi-agent system that runs in Large Language Models to help public safety officials create effective and compliant emergency alerts. The tool guides users through a structured, research-based workflow to generate templates for various platforms while enforcing FEMA/IPAWS standards and ethical guidelines. Arguing that life-saving tools should be widely accessible, the company is making the protocol freely available under a Creative Commons (CC BY-SA 4.0) license to foster greater accessibility, innovation, and transparency in the emergency management community.

GENERAL

I was wrong about AI

By

Justin Snair

Like many in emergency management and business continuity, I saw AI as a productivity boost—extracting details from plans, generating scenarios, drafting reports. The tool worked great. But I was solving the wrong problem. We don't have a content creation problem in EM/BC. We create plenty of plans and reports. Our real challenges are deeper: coordination failures, engagement gaps, and tacit knowledge trapped in silos.

GENERAL

I was wrong about AI

By

Justin Snair

Like many in emergency management and business continuity, I saw AI as a productivity boost—extracting details from plans, generating scenarios, drafting reports. The tool worked great. But I was solving the wrong problem. We don't have a content creation problem in EM/BC. We create plenty of plans and reports. Our real challenges are deeper: coordination failures, engagement gaps, and tacit knowledge trapped in silos.

COMPANY JOURNEY

Preppr.ai News: Here’s what happened in September 2025

By

Emma Erwin

September is National Preparedness Month—and Preppr is committed to empowering communities to prepare smarter, not harder. Learn how we're transforming preparedness from a compliance burden into an accessible, actionable practice for agencies of all sizes.

COMPANY JOURNEY

Preppr.ai News: Here’s what happened in September 2025

By

Emma Erwin

September is National Preparedness Month—and Preppr is committed to empowering communities to prepare smarter, not harder. Learn how we're transforming preparedness from a compliance burden into an accessible, actionable practice for agencies of all sizes.

GENERAL

The View from Mount Stupid: An AI Warning for Emergency Management

By

Justin Snair

This isn't just a critique; it's a cautionary tale from someone who has ridden the AI hype cycle from its breathtaking peak to its disillusioning valley. Before our field repeats the same mistakes we made with the internet—embracing a powerful tool while ignoring its capacity to create cascading crises—we must look at the forgotten history of our last technological revolution. This is a call for wise, responsible adoption, not a blind leap of faith from a summit of overconfidence.

GENERAL

The View from Mount Stupid: An AI Warning for Emergency Management

By

Justin Snair

This isn't just a critique; it's a cautionary tale from someone who has ridden the AI hype cycle from its breathtaking peak to its disillusioning valley. Before our field repeats the same mistakes we made with the internet—embracing a powerful tool while ignoring its capacity to create cascading crises—we must look at the forgotten history of our last technological revolution. This is a call for wise, responsible adoption, not a blind leap of faith from a summit of overconfidence.

GENERAL

24+ Advanced Prompting Techniques Powering Preppr.ai's Ask Preppr Actions

By

Justin Snair

This article breaks down the sophisticated AI prompting architecture behind Preppr.ai's "Ask Preppr Actions." It explains how more than 24 advanced techniques, managed through a complex JSON framework, are embedded into simple, one-click workflows. This allows professionals who aren't AI experts, like emergency managers, to generate reliable, life-critical communications safely and effectively by hiding the technical complexity behind an intuitive user interface.

GENERAL

24+ Advanced Prompting Techniques Powering Preppr.ai's Ask Preppr Actions

By

Justin Snair

This article breaks down the sophisticated AI prompting architecture behind Preppr.ai's "Ask Preppr Actions." It explains how more than 24 advanced techniques, managed through a complex JSON framework, are embedded into simple, one-click workflows. This allows professionals who aren't AI experts, like emergency managers, to generate reliable, life-critical communications safely and effectively by hiding the technical complexity behind an intuitive user interface.

COMPANY JOURNEY

Preppr.ai Featured in The Nation's Health: Recognition from the APHA

By

Emma Erwin

When the American Public Health Association includes your startup as one contributing towards the public health technological ‘revolution’, you probably did something right. Here's how Preppr landed alongside CDC and Johns Hopkins innovations in public health's most important publication.

COMPANY JOURNEY

Preppr.ai Featured in The Nation's Health: Recognition from the APHA

By

Emma Erwin

When the American Public Health Association includes your startup as one contributing towards the public health technological ‘revolution’, you probably did something right. Here's how Preppr landed alongside CDC and Johns Hopkins innovations in public health's most important publication.

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Take control of your
disaster preparedness.

Disaster preparedness isn’t working as well it should—and we need it to evolve. Preppr is tackling this, starting with how we design and conduct disaster exercises.

© 2025 Preparedness Innovations, Inc. All rights reserved.

9878 W Belleview Ave #5053, Denver, CO 80123

.

Take control of your
disaster preparedness.

Disaster preparedness isn’t working as well it should—and we need it to evolve. Preppr is tackling this, starting with how we design and conduct disaster exercises.

© 2025 Preparedness Innovations, Inc. All rights reserved.

9878 W Belleview Ave #5053, Denver, CO 80123

.

Take control of your disaster preparedness.

Disaster preparedness isn’t working as well it should—and we need it to evolve. Preppr is tackling this, starting with how we design and conduct disaster exercises.

© 2025 Preparedness Innovations, Inc. All rights reserved

9878 W Belleview Ave #5053
Denver, CO 80123